Modeling Behavioral Patterns in News Recommendations Using Fuzzy Neural Networks

Abstract

News recommender systems are increasingly driven by black-box models, offering little transparency for editorial decision-making. In this work, we introduce a transparent recommender system that uses fuzzy neural networks to learn human-readable rules from behavioral data for predicting article clicks. By extracting the rules at configurable thresholds, we can control rule complexity and thus, the level of interpretability. We evaluate our approach on two publicly available news datasets (i.e., MIND and EB-NeRD) and show that we can accurately predict click behavior compared to several established baselines, while learning human-readable rules. Furthermore, we show that the learned rules reveal news consumption patterns, enabling editors to align content curation goals with target audience behavior.